B2B purchases at Telia

B2B purchases at Telia

UX designer, Freelance
2019

UX designer, Freelance
2019

UX designer, Freelance
2019

At Telia, I worked with online purchase and order flow for B2B customers. The goal was to make the existing customer journey more efficient, from product page to pay. The backend system was very complex with a lot of design restrictions. Telia had developed a new design system, and I also had the responsibility to implement the new look to all the B2B purchases and order flows.

At Telia, I worked with online purchase and order flow for B2B customers. The goal was to make the existing customer journey more efficient, from product page to pay. The backend system was very complex with a lot of design restrictions. Telia had developed a new design system, and I also had the responsibility to implement the new look to all the B2B purchases and order flows.

At Telia, I worked with online purchase and order flow for B2B customers. The goal was to make the existing customer journey more efficient, from product page to pay. The backend system was very complex with a lot of design restrictions. Telia had developed a new design system, and I also had the responsibility to implement the new look to all the B2B purchases and order flows.

At Telia, I worked with online purchase and order flow for B2B customers. The goal was to make the existing customer journey more efficient, from product page to pay. The backend system was very complex with a lot of design restrictions. Telia had developed a new design system, and I also had the responsibility to implement the new look to all the B2B purchases and order flows.

The first step was to analyze and user test the existing purchase flows to better understand and identify problems. New flows were discussed with the team to verify possibilities with the design. Prototypes were created and user tested. The design updates were continuously shown to other stakeholders for input. Two existing online purchase flows were redesigned and a new leasing selection was implemented.

The first step was to analyze and user test the existing purchase flows to better understand and identify problems. New flows were discussed with the team to verify possibilities with the design. Prototypes were created and user tested. The design updates were continuously shown to other stakeholders for input. Two existing online purchase flows were redesigned and a new leasing selection was implemented.

The first step was to analyze and user test the existing purchase flows to better understand and identify problems. New flows were discussed with the team to verify possibilities with the design. Prototypes were created and user tested. The design updates were continuously shown to other stakeholders for input. Two existing online purchase flows were redesigned and a new leasing selection was implemented.

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Product page mobile redesign before and after

Product page mobile redesign before and after

Product page mobile redesign before and after

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Product page web redesign before and after

Product page web redesign before and after

Product page web redesign before and after

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Want to know more?

Want to know more?

Want to know more?

Want to know more?

If you are interested in knowing more about the project, please send me an email at mail@majabergendahl.com.

If you are interested in knowing more about my projects at H&M, please send me an email and I can tell you. mail@majabergendahl@.com

If you are interested in knowing more about the project, please send me an email at mail@majabergendahl.com.